Social Media / Content Support Officer at ZenithEdge Consulting Limited

Job overview

ZenithEdge Consulting is hiring a Social Media / Content Support Officer to develop, implement, and manage the company’s social media strategy. This role focuses on increasing brand awareness, improving marketing efforts, and driving engagement through effective content creation and community management. The successful candidate will oversee social media account management, analyze performance metrics, and engage with the online community to promote the company’s brand and services.

Job title: Social media / content support officer

Location: Lagos
Employment type: Full-time
Reports to: Operations Manager

Company overview

ZenithEdge Consulting is dedicated to enhancing customer experiences across Africa by providing structured training, service audits, and recruitment solutions. Through the power of training, technology, and data-driven insights, we help businesses and professionals deliver exceptional service. Our mission is to redefine customer experience, enabling organizations to reach their full potential.

Key responsibilities

Social media strategy

• Develop and execute comprehensive social media strategies aligned with company objectives.

• Identify target audiences and create engaging content that appeals to them.

• Stay up to date with the latest social media trends, tools, and best practices.

Content creation & management

• Plan and create compelling content (text, images, videos, and graphics) for various social media platforms.

• Manage and schedule posts across platforms, including Instagram, LinkedIn, Facebook, Twitter (X), and TikTok.

• Ensure consistency in brand voice and messaging across all social media channels.

Community management

• Monitor social media platforms and respond to comments, messages, and inquiries promptly.

• Build and nurture relationships with followers and customers online.

• Maintain the company’s online reputation by professionally addressing customer feedback.

Campaign management

• Plan and execute social media campaigns and promotions.

• Collaborate with marketing, sales, and design teams to support ongoing initiatives.

• Engage with influencers or brand ambassadors as needed to amplify campaigns.

Analytics & reporting

• Track and analyze key social media metrics, such as engagement, reach, and conversion rates.

• Prepare monthly or weekly performance reports on social media activities.

• Use insights to optimize future campaigns and improve strategies.

Paid advertising

• Manage and optimize paid social media campaigns to maximize performance.

• Oversee advertising budgets to ensure cost-effective execution.

Key performance indicators (KPIs)

• Increase in social media followers.

• Engagement rate (likes, comments, shares).

• Website traffic generated from social media.

• Lead generation or conversions via social platforms.

• Performance and ROI of social media campaigns.

Qualifications and requirements

• Bachelor’s Degree in Marketing, Communications, Digital Marketing, or a related field.

• Proven experience managing social media accounts for a brand or organization.

• Strong knowledge of social media platforms and proficiency with analytics tools.

• Experience using content creation tools such as Canva or Adobe Creative Suite.

• Excellent written and verbal communication skills.

Required skills

• Social media strategy development

• Content creation and storytelling

• Community management

• Analytics and data interpretation

• Creativity and attention to detail

• Time management and organizational skills

Preferred skills

• Knowledge of SEO and digital marketing practices.

• Experience with social media management tools (Hootsuite, Buffer, Sprout Social).

• Basic graphic design or video editing skills.

• Experience managing paid social media ads.

Working conditions

• Flexible working hours may be required to manage online engagement.

Proposed salary

N80,000 – N100,000 per month (Full-time).

Application deadline

Not specified.

Application process

Interested and qualified candidates should submit their CV to:
zenithedgeconsulting@gmail.com
Please use “Job Title” as the subject of your email.